Last updated: May 2025
At Fertility Dreams, we take your privacy and the protection of your personal data very seriously. This Privacy Policy explains how we collect, use, store, and protect your information in accordance with Colombian Law 1581 of 2012 (Habeas Data), the General Data Protection Regulation (GDPR) of the European Union, and major personal data protection standards in the United States.
1. Data Controller
Fertility Dreams S.A.S
📍 Calle 110 # 9-25, Bogotá, Colombia
📧 Email: info@fertilitydreams.co
2. Scope
Our services, campaigns, and communications are intended exclusively for adults worldwide. We do not collect, process, or store data from minors, nor do we establish direct contact with them.
3. Data We Collect
We collect personal data through forms, direct communication, messaging, and digital platforms. This may include:
- Full name
- Contact information (email, phone number)
- Basic health information voluntarily provided
- Contact preferences and browsing behavior
- Technical information gathered through analytics tools and cookies
- Location data through geolocation tools
- Screen recordings or sessions for user experience analysis
4. Purpose of Processing
We use personal data to:
- Provide personalized fertility guidance and care
- Respond to inquiries, quotes, and support requests
- Improve our services and content
- Carry out promotional and educational campaigns exclusively from Fertility Dreams
- Customize your experience across our channels
- Adapt messages and content to the appropriate language based on your location
5. Legal Basis
We process personal data based on:
- Your informed and prior consent
- Compliance with legal or contractual obligations
- Fertility Dreams’ legitimate interest to provide a high-quality and secure service
6. Third-Party Tools and Services
We use third-party tools to optimize the user experience, including:
- Messaging platforms like WhatsApp
- Web forms and CRM tools
- Analytics services (e.g., Google Analytics, Meta)
- Digital advertising platforms
- Geolocation and session recording tools for experience and communication improvement
These third parties may process data on servers located outside of Colombia. Fertility Dreams ensures that any international transfers are performed securely and in accordance with applicable data protection regulations.
7. Data Retention
Your data will only be stored for the time necessary to fulfill the stated purposes or while an active relationship exists. Once that period ends, data will be deleted or anonymized as required by law.
8. Your Rights
You have the right to:
- Access, update, or correct your personal data
- Request the deletion of your data or withdraw consent
- Request information about how your data is used
- File a complaint with Colombia’s Superintendence of Industry and Commerce (SIC)
To exercise your rights, contact us at: info@fertilitydreams.co
9. Consent for Marketing
By submitting your data, you consent to receiving informative or promotional messages exclusively from Fertility Dreams. You may opt out at any time using the link in the message or by contacting us directly.
10. Automated Processing
Some interactions may be managed through automated tools (e.g., smart forms or chatbots). You may always opt for human assistance if preferred.
11. Cookies
We use first- and third-party cookies to enhance navigation, analyze traffic, and display relevant content. You can change your cookie settings in your browser at any time.
12. Data Breaches
In the event of a security breach affecting your personal data, Fertility Dreams will take appropriate action to mitigate the impact and notify affected users in compliance with applicable data protection regulations.
13. Sensitive Data
Information related to your health and fertility is considered sensitive data. We apply additional safeguards and only use this information for the specific purposes of our services.
14. Third-Party Data
If you provide personal data belonging to someone else (e.g., your partner), you confirm that you have obtained their consent to share such data with us.
15. Right to Be Forgotten and Data Portability
Under the GDPR, users have the right to request the deletion of their personal data or transfer it to another provider. To exercise this right, please contact us via the provided email.
16. Complaints and Contact
If you have concerns about the processing of your personal data, you may contact us at: info@fertilitydreams.co
In Colombia, you can also file complaints with the Superintendence of Industry and Commerce (SIC).
17. Changes to This Policy
This policy may be updated at any time. The most recent version will always be posted with the date of the last update. Significant changes will be communicated through our official channels.
